New partnership between Blue Care Network and Mercy Health to offer low-cost health plans in West Michigan

July 1, 2013 5:07 pm

New health plan options offered for residents of Kent, Muskegon and Oceana counties; Quality care coordinated through Mercy Health physicians and hospitals

Starting October 1, residents of Kent, Muskegon and Oceana counties who don’t receive employer-sponsored health insurance, or who are Medicare-eligible, will have the ability to select new health insurance products from Blue Care Network of Michigan that are very affordably priced and provide access to quality health care services through Mercy Health’s more than 700 local doctors and four local hospitals.

The health insurance product for individuals under age 65 is priced to appeal to people in the three counties who seek affordable health insurance and care coordinated through local hospitals and doctors affiliated with Mercy Health. Pending final approval from state and federal regulators, it will be offered for sale when the new Health Insurance Marketplace opens for the first-ever federal open enrollment period October 1, with coverage effective January 1, 2014. It also will be offered for sale directly from Blue Cross Blue Shield of Michigan, as a Blue Care Network product, and indirectly through independent agents. The product for the Medicare market also will become available starting October 1.

“Health care reform is driving significant changes in the marketplace, and the price of insurance products has become paramount to consumers,” said Jeff Connolly, BCBSM president of West Michigan Operations and Managed Care. “Many people will be looking to trade broad network access for a quality local network and a lower-cost insurance premium. We applaud our partners at Mercy Health for their energy and ingenuity in working with the Blues to develop these new, affordable health insurance options for people in West Michigan.”

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